I KNOW LINKEDIN TOLD US ALREADY IN FEBRUARY 2015...
As I already wrote 3 posts about Linkedin Group changes, in Hungarian, I knew about this coming change:
- Linkedin CSOPORT tulajdonosok, NAGY változás jön
- Ismét Linkedin Csoportok - JÓ HÍR
- Mire való a Linkedin Csoport?
But I still do not really understand why Linkedin and Linkedin's Product Teams do not communicate to Linkedin Pros. There are some important NON & Official groups, where Linkedin could reach out towards Linkedin Pros.
Some said, they didn't care much about Linkedin Group Stats, as their figures were quite unsure. I will miss and I'm sure my customers will miss it also.
You can find Hungary Business Society's non counting statistics here.
" by David Filwood
I find it to be a remarkable assertion by LinkedIn that: “Group stats were a resource-intensive feature that were only being used by a very small percentage of our members.”
If LinkedIn's Publisher Platform can provide a running tally of the number of views, likes, comments, social media shares (on LinkedIn, Facebook and Google+), tweets and comments that Blog post generates – and that it is not a “resource-intensive feature” to provision for the Publisher Program – then why have ALL statistics functionality been stripped from the Groups Product – and why can’t a similar statistics tool set be provided to the owners/managers of a LinkedIn Group to that provisioned on the Publisher Platform?
Member engagement directly impacts a LinkedIn group’s ability to grow & flourish. Engagement measurement tools empower the group's management team (GMT) with insights that can help them to manage & encourage the type(s) of content that delivers value to members - and to build up the percentage of the membership who are motivated to move from being full time “lurkers” who only read & observe - to becoming an occasional contributor – and even encouraging some to become active members who will contribute content more often.
You can't know where you're going until you know where you've been. Even the rudimentary Group Statistics we had were better than having no stats at all.